How We Organized Iglotex’s Product Offer with Pimcore

Iglotex’s product range includes thousands of items with diverse attributes, from ingredients and allergens to weights and nutritional values. In B2B commerce, managing this kind of product data is critical for efficient customer service and offering personalization. Full control over product information, from the warehouse to every sales channel, enables the company to quickly respond to a wide range of customer needs.

In this article, we’ll explain how implementing the Pimcore system helped Iglotex organize its product data, improve operations, and enable clients to have access to up-to-date, consistent information at every stage of the partnership.

Fragmented Product Data

Iglotex’s Pimcore implementation story begins where data control ends. Managing thousands of products with diverse parameters ranging from allergens to ingredients and caloric values, Iglotex faced a major challenge. Without a centralized system, finding the right information was time-consuming, and manual updates were not only expensive but also frustrating for the teams. The need to organize product data and establish a single source of information became a top priority, especially in the B2B sector, where clients require precise, on-demand information.

Choosing a PIM System

The client understood that implementing a system was more than just launching the technology – it had to work smoothly at every stage, from the first analyses to everyday work with data. When e-point partnered with Iglotex, one of the first key decisions was selecting the right tool to bring order to the chaos. Through a series of workshops with the Iglotex team, we gained a clear understanding of what they needed: an intuitive, scalable system that could centralize all product data while supporting personalized offerings. Pimcore, as an open-source platform, proved to be the right fit. It not only met Iglotex’s current requirements but also positioned the company for future growth and the planned expansion of its product offer.

From Concept to “Wow” Effect

Once the right tool was selected, we moved on to configuration and integration. We began integrating Pimcore's key features so it could serve as the central hub for all product information. The system was integrated with existing tools, including the ERP and external databases like Brandbank, ensuring that data was up-to-date and consistent across all channels.

The final step was training and onboarding the Iglotex team. We made sure that everyone who would work with the system felt confident and fully equipped to take advantage of Pimcore’s capabilities. As a result, employees transitioned smoothly into the new processes, knowing that all product data was now consolidated, organized, and ready to use across various sales channels.

Organized Data, Increased Sales

With Pimcore, Iglotex gained a data management platform that centralizes product information, delivering benefits for sales and marketing teams. The entire product catalog is now accessible in one location, allowing sales reps to quickly prepare custom proposals and adapt the offer to every customer. It’s a great advantage to be able to instantly identify products that meet specific criteria, like Italian ingredients for Mediterranean restaurants, without having to search through multiple files or disconnected databases.

Centralized data also enables automatic updates, which are critical for maintaining consistency and organizational clarity. Now, whether through B2B channels or e-commerce, customers always have access to complete, up-to-date product information. This level of organization makes managing a diverse product range easier and the data is always consistent and ready to use at every stage of the sale.

Why Pimcore?

Pimcore is a solution built not only to meet current needs but also to handle future challenges, such as expanding the product range or integrating with new sales channels. Its open-source nature allows for flexible development and adaptation, exactly what a company of Iglotex’s scale required.

Full Control Over the Product Offer

In B2B commerce, managing product information is the foundation of efficient service and personalization of the offer, and clients expect complete, accurate data available instantly. With Pimcore implemented at Iglotex, e-point created a centralized product information database that not only simplifies the work of sales teams but also improves offer transparency. Up-to-date, structured data enables precise customization of proposals based on client needs, supporting smooth operations and building a competitive advantage in a demanding B2B market. With Pimcore, Iglotex gained the ability to update data instantly, eliminating the risk of inaccuracies and ensuring that clients always receive the most accurate information.

Schedule a Free Consultation with our expert 

Let's talk about how you can start using PIM in your business.