1. About the client
Budmech is a well-established company in the technical sector, specializing in the distribution of systems for the construction and industrial markets. With a broad product portfolio and dynamic growth, managing product information became a critical challenge for the organization. To improve business operations, team efficiency, and customer service quality, Budmech decided to conduct an analysis of PIM (Product Information Management) systems.
2. The Challenge
The Challenge – Structuring Product Data
As an organization that operates on a large scale, Budmech faced the challenge of optimizing its product information management. The team encountered several key issues:
Lack of centralized data
Product information was scattered across different systems and departments, making consistent and efficient management difficult.
Long time-to-market for new products
Manual processes for entering and updating data led to delays and increased the risk of errors.
Inconsistent product communication
Variations in product descriptions across sales channels caused customer confusion and reduced marketing effectiveness.
Limited scalabilit
The lack of flexible tools hindered multichannel sales growth and integration with modern e-commerce platforms.
For Budmech, it was essential to find a solution that could improve internal processes, simplify data management, and ensure consistency across all sales channels. Selecting the right PIM system became a top priority for the company’s future development.
3. The Solution
The Solution – Expert Analysis of PIM Systems
To support Budmech in making an informed decision, we conducted a comprehensive analysis of PIM technologies. The process was structured around three key phases:
1. Identifying Business and Technical Requirements
The first phase involved hosting workshops with the Budmech team to gain a deep understanding of the organization’s challenges and needs.
The analysis included:
Product information management processes
We identified areas that required optimization.
Integration with existing systems
We assessed the compatibility of PIM solutions with the ERP system and e-commerce platforms.
Requirements for multichannel sales
We considered the need for automatic synchronization of product data across multiple channels, including B2B, marketplaces, and e-commerce platforms.
2. Comparing and Testing Available PIM Solutions
We conducted an in-depth evaluation of three leading PIM systems, assessing their capabilities in relation to Budmech’s requirements:
- Pimcore – a flexible, open-source platform that allows extensive customization to meet specific organizational needs.
- Ergonode – a modern, intuitive PIM tool focused on ease of use and seamless integration.
- Akeneo – a widely used PIM solution, valued for its user-friendly interface and built-in e-commerce integrations.
The analysis considered several key factors:
- Process Automation in Product Data Management
- Implementation and maintenance costs for each system
- Adaptability to industry-specific requirements
- Breadth of the ecosystem, including available integrations and community support
3. Recommendation of the best solution and Implementation Strategy
Based on the evaluation, we recommended Pimcore Open Source as the best solution for Budmech.
Key reasons behind this recommendation were:
No licensing fees
Budget flexibility with full control over the system.
Advanced configuration
Enabling the platform to be customized to Budmech’s unique business processes.
ERP and e-commerce integration
Smooth synchronization with the company’s existing technologies.
Complete data centralization
A single source of truth for all product information.
4. Result
A Ready-to-Execute PIM Implementation Strategy
Following the analysis, Budmech gained a clear and detailed PIM implementation strategy, which opened new business opportunities:
Process automation reduces the time needed to launch new products by up to 60%
Standardized data enables better collaboration between marketing, sales, and logistics teams.
Unified product descriptions eliminate errors and enhance the customer experience.
Smooth synchronization with e-commerce platforms strengthens market competitiveness.
An optimized PIM architecture supports future growth and expansion into new markets.
"In omnichannel sales, not having a centralized system for managing product data is a huge risk — it leads to inconsistent information, product launch delays, and limited scalability. Choosing a PIM system isn’t something you do on a whim. It requires a strategic approach, thorough analysis, and consideration of both technical and business requirements. The expert evaluation of available systems was crucial for us — it allowed us to make an informed decision that will serve as the foundation for Budmech’s further growth."
The decision to implement a PIM system is a strategic milestone in Budmech’s development, which allows smarter product information management and more efficient sales processes. Thanks to the expert analysis, the company chose the right technology and developed a plan that minimizes risk and maximizes return on investment.
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